Take the brainstorm by storm.

The team at Chagrin Valley Soap and Salve realized they had to pair their high-quality, organic body-care products with a sustainable packaging strategy. And they did just that.

“Experiential marketing” may be all the rage, but paper packaging takes your customers on a different experience altogether: a sensory journey. Use sensory marketing to let your clientele hear, touch, see and even smell the ways paper adds value to your products.